Category: Small business
Founded in 2011, FutureLab has always been focused on solving problems. Our point of difference is the way we partner with our customers. Your goal becomes our goal. We don’t just make websites, we work with you to create a custom and innovative solution that will increase efficiency, create a compelling user experience, and future-proof your brand. And it’s all packaged in beautiful, creative web design.
You are currently reading the category page for Small Business.
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Christmas Update from FutureLab + Our Opening Hours
Categories: Small business#timeforthebeach As the year draws to a close, we wanted to extend our best wishes to you and yours for the holiday season. For those for whom the holidays are the busiest time – good luck with your sales promotions over the next few weeks. And for those who are shutting up shop around now,…
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How to Pay Double for the Same Job
I want to find out how to pay double for the same job…. Said no one, ever. Yet that’s what a lot of companies unknowingly do when paying for services such as web design and development for their business, by choosing large companies with large overheads. Read more to find out how you can minimise…
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In the balance: between dicey and pricey web design
We’re a small business and we work with small and medium businesses with a range of budgets. We often find when talking to our existing clients and potential ones that there is not a clear understanding of what kind of web design we do and how much it should cost. Large businesses may be used…
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Patching the Security of your Website
Behind the scenes of your website, and indeed the entire online world, a battle is constantly raging. It’s not the kind of battle you see in the movies. There’s no blood, guns, or violence. But there are soldiers, weapons of mass destruction, and grisly battle scenes.
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Web Design Success Stories
Here at FutureLab we’re always updating our portfolio with recent websites completed, yet we don’t often re-visit projects to see how a new website is benefiting its business. Well, we’ve collected feedback and statistics from a number of the small Auckland businesses we’ve had the pleasure of providing with web design, and thought we’d share…
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Have you heard about the Google update?
What’s happening on the 21st April 2015? Google recently announced that from the 21st of this month, the way that search results are ranked on mobile devices will undergo a ‘significant’ change. From that date, if your website is not mobile-friendly, it will drop in the mobile search result rankings. What’s so special about being…
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WordPress CMS: improving the web world since 2003
We recently looked at the difference between open-source and closed-source software for websites and why we recommend using open-source software to design your business website. (If you use your web company’s proprietary software, you may end up being locked-in to high prices with no chance of walking away and keeping your own website.) In particular,…
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The number one question to ask your web developer
Forget about the pretty logo, even forget about promises of increased sales and revenue. The number one question you need to ask your web developer before going ahead is ‘DO I OWN MY WEBSITE?’ The answer you receive may surprise you. Many businesses may not realise that they don’t in fact own their website. And…
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11 steps to increase sales on your eCommerce website
First things first – if you’re not convinced your small or medium business could benefit from an online store, catch up on website benefits and online shopping trends first. Internet shopping continues to increase steadily, even in little old New Zealand. And small businesses with online stores can benefit from watching the marketing and sales…
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The 6 things to do on your pre-Christmas checklist
The Christmas holiday season is fast approaching! We wanted to help out with a handy checklist to make sure your company is ready for Christmas. Read on for our 6 tips to prepare for the holiday closure. Put your closing hours on your website If your company is shutting down at any time over Christmas…
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Greatest gift for Christmas: a new website for your business
Christmas is fast approaching and in the business world, warm fuzzy feelings and merry Xmas spirit translate into prime opportunity for increasing sales and harnessing rampant consumerism. Yay for the Western world and the spirit of Christmas! In all seriousness though, with the aftereffects of the 2007 recession still lingering on, Christmas shopping and the…
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Failure to launch: why so many businesses struggle to put new websites live
Working with clients on their web design can be a diverse experience. Some clients need everything done YESTERDAY and really pile the pressure on, especially if they have outsourced their work to us. Other clients seem to have no discernible timeframe, happily waiting months to review the website that is otherwise ready to launch. Either…
