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Printing design for Illumiscreen by FutureLab

Illumiscreen Prenatal Testing

OUR CHALLENGE

Healthscope New Zealand (the organisation offering medical testing services through Labtests and other institutions) have partnered with FutureLab on web design and development since 2011. So when they came to us with an exciting new prenatal testing service, we were ready to deliver exceptional design for an exceptional new product.

The Outcome

We’re proud to showcase this innovative design project and be a part of exciting new development in healthcare within New Zealand. We’ve produced a website that helps connect expectant parents with the latest in genetic testing technology services in NZ, as well as creating some great web design in the process.

Responsive versions of website designed for Illumiscreen
Responsive versions of website designed for Illumiscreen

We incorporated the genetic aspect of this service into the innovative design concepts. On the website, scrolling A-T-C-G letters (the shorthand for the gene pairings) come to life on the page, while the key terms associated with the service – safe, know, accurate – shine boldly through the pattern, highlighting the ability of the service to provide clear results to expectant parents.

Brochure designed for Illumiscreen by FutureLab
Brochure designed for Illumiscreen by FutureLab

SIMILAR PROJECTS

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